Tiny Chipmunk – the story

Building a business, day by day

How do you use yours?!

I know swaddling isn’t for everyone, but one of the brilliant things about our muslin swaddle blankets is they’re so big you can use them for plenty of other things. Some of the uses in our house include: A make-shift bib/clothing/furniture cover for when my toddler has her morning cup of milk.  (It can get quite messy and a regular milk bib just wouldn’t do the job!) A make-shift cover for.. Read More

What’s so dangerous about a blanket?

So, after my (self-proclaimed) triumph of placing a new order, things rapidly went downhill just a few days later as, one by one, country by country, my listings became inactive.   After spending countless hours on the phone to Amazon seller support and sending emails a few times a day (during what was meant to be a week off) I finally got to the bottom of it.  My product was.. Read More

Re-ordering – what I’m NOT doing differently

This has been an exciting week.  We’ve now sold enough boxes of swaddles that I’ve had to place a new order. When I first set out on this venture, my biggest fear was not selling anything (or not selling many).  I am so excited that this has happened – and sooner than I’d expected. This time around I’m placing a slightly smaller order, as I want to keep some money.. Read More

Optimising your Amazon listing

I’ll be honest, if you’re not selling products on Amazon, or planning to in the future, this may not be a post that interests you.  It’s pretty specific.  If you are, make a cuppa and get comfy. It’ll be well worth a read. Firstly, did you know there are stats you can look at in Amazon, that show how well your product is converting?  (i.e. how many of the people look.. Read More

Selling your product on Social Media

It seems (to me anyway) that people spend so much time on social media nowadays that if you have a small business, or any kind of product to sell, you really need to be there. I’m no expert but, two small businesses in – both with a fairly decent following – I thought I’d share what I’d learnt so far. You don’t have to be everywhere There are so many.. Read More

Amazon Sponsored Products

For the past few weeks I’ve been trialing / messing around with Amazon Sponsored Products, with the aim of driving more traffic to my product page.  Amazon are currently offering £20 of free clicks (per marketplace), so it seemed like a good time to give it a go. This used to be called Amazon Pay-Per-Click and, despite the name change, I believe it still works in pretty much the same.. Read More

It’s competition time!

This doesn’t really fit the purpose of this blog, but it’s too exciting not to include. We’ve teamed up with two fabulous local businesses (Sarah Hart Photography and Little Frog Bakery) to give one lucky mum (or mum-to-be) a real treat this Mother’s Day. I love finding opportunities to work with others and I think we’ve put together something really special. Details on the prizes and how to enter are.. Read More

Working with bloggers to promote your product

Tiny Chipmunk has been featured in another two blogs this week. The first was part of a competition ran by Mummy In a Tutu to celebrate her reaching 10k Twitter followers. The second was a review by Thrifty Mum. Part of my strategy, early on, was to get my brand noticed – and working with bloggers who already had an audience seemed like a good way to do this.  .. Read More

The purpose of this blog

Some of you may have noticed that these posts are less frequent than they used to be.  This is for two (very honest) reasons: The more I work, the less time I have to blog. Sometimes, there just isn’t as much to say. I’ve been reviewing the original purpose of the blog, which was to share my journey setting up and growing the business in a way that people will.. Read More

More on networking

For the past week I’ve been staying way out of my comfort zone, which is where you need to be to succeed, according to most business ‘gurus’ and I did a bit more networking.  (I’m not sure if this is a space you need to constantly be in, but see no harm in challenging myself from time to time.)  This time it was an evening event, for local women in.. Read More